Mintzberg, Henry <br/><br/>
The rise and fall of strategic planning. Reconceiving roles for planning, plans, planners 

 - New York  Free Press  1994 
 - 458 p. 
<br/><br/><label>ISBN: </label>0-02-921605-2 
<br/><br/><label>Subjects--Index Terms: </label>Operaciones administrativas Planificacion estrategica