TY  - BOOK
AU  - Mintzberg, Henry
TI  - The rise and fall of strategic planning. Reconceiving roles for planning, plans, planners
SN  - 0-02-921605-2
PY  - 1994///
CY  - New York
PB  - Free Press
KW  - Operaciones administrativas
KW  - Planificacion estrategica
ER  -