000 | 004720000a22001810004500 | ||
---|---|---|---|
001 | EST | ||
003 | 658.8 / L15 | ||
004 | M | ||
006 | m | ||
100 | _aLamb, Charles W. | ||
100 | _aHair, Joseph F. | ||
100 | _aMcDaniel, Carl | ||
245 | _aMarketing | ||
047 | _a970-686-199-8 | ||
068 | _aMATERIAL DE CONSULTA | ||
650 | _a<MARKETING><COMPETITIVIDAD><TOMA DE DECISIONES><MERCADOS><PRODUCTOS><DISTRIBUCION><PROMOCION><PRECIOS><TECNOLOGIA> | ||
999 |
_c17789 _d17789 |